Done-for-you outbound and founder editorial
We set up and run your cold email campaigns and founder editorial, held directly accountable to an agreed monthly pipeline quota.
“Direct outbound generates $36 for every $1 spent when campaigns are anchored to verifiable buying triggers rather than static lists.”
Backed by our contractual 90-day 3X ROI target guarantee.
Founder-led selling hits a ceiling quickly. Hiring junior SDRs often burns budget before they ramp. The expensive part is usually hidden.
Stage 1 · Find
Emailing broad titles burns your addressable market. Without buying signals like hiring, funding, stack changes, or regulatory triggers, your emails read like noise.
The cost: founder hours, damaged domain reputation, and no reliable calls.Stage 2 · Reach
Google and Microsoft flag new senders if the infrastructure is not isolated, warmed, and authenticated with SPF, DKIM, and DMARC.
The cost: reply rates collapse before the campaign has a fair chance.Stage 3 · Trust
After a cold email, serious buyers search the founder and company. Generic content gives them no reason to trust the sales conversation.
The cost: slower deal cycles and weaker demo attendance.Pipeline compounds. Every quiet month gives the market more distance to close.
The offer is not a list of deliverables. It is the operating system for outbound: infrastructure, data, copy, triage, booked calls, and the content layer that raises trust.
We provision secondary domains, configure SPF/DKIM/DMARC, and manage warmup so your main domain stays protected.
Waterfall-verified contacts filtered by ICP, seniority, and current buying signal.
Sequences written around real events, not generic benefit statements.
Inbox monitoring, logistics, objections, and routing into your calendar.
Reminders and qualification checks to protect show rate.
On the Content track, we publish research-backed pieces that make the founder easier to trust before the sales call.
The launch sequence
A deliberate runway gives infrastructure time to earn trust, then makes every week legible against the quota we agreed.
We lock the ICP, buy and configure secondary domains, authenticate mail, set warmup, and connect calendar routing. Your main domain stays outside the blast radius.
Verified contacts enter segmented sequences tied to real triggers. We review message quality, reply patterns, and early deliverability before increasing volume.
We refine the target, angles, and sends with weekly reporting on replies, attendance, and pipeline value. Founder editorial begins compounding where trust needs more proof.
We measure qualified pipeline against the mutually agreed target and identify the next constraint. If the 3X target is missed, the guarantee takes over.
The operating cadence
Outbound should feel like a dependable operating rhythm, not a batch of emails you hope will work.
We refresh accounts, contacts, and live buying signals against the ICP. Any stale records or weak-fit segments come out before sends begin.
Approved segments receive trigger-led sequences from warmed, isolated domains. We watch delivery and early reply quality so volume never outruns signal.
Operators monitor inboxes, handle basic objections, and sort interested buyers from noise. Warm prospects get routed into your calendar with the context your team needs.
We report replies, booked and attended calls, opportunity value, and the next experiment. The meeting is about decisions, not activity theater.
Specialist bench
The program is not one generalist sending emails. Product DNA, positioning, founder content, lead gen systems, and analytics work from the same quota.
Every week connects the same loop: sharpen the target, prove the angle, protect deliverability, route real replies, then report pipeline value against the agreed number.
Plans
Both options include technical setup, dedicated domain infrastructure, and the 90-day pipeline target guarantee.
A direct cold pipeline engine for signal-driven meeting acquisition.
$870
/ month + $1,000 one-time setup + per-attended-call fee
Outbound integrated with founder authority content to increase trust before the call.
Recommended$1,870
/ month + $1,000 one-time setup + per-attended-call fee
We plan quotas against verified medians, then adjust for your ACV, addressable market, sales execution, and capacity.
Direct email has one of the strongest documented channel ROI profiles. We use it as the economic floor, then discount targets against your sales reality.
Positive reply rate benchmark across verified B2B cold email data.
Reply-to-meeting conversion target after human triage and routing.
Organic pipeline contribution range by month 18 when authority compounds.
High-intent discovery lift when content gives retrieval systems something specific to cite.
Important: Benchmarks are planning inputs, not automatic guarantees. Your quota is set after we inspect ACV, TAM, category maturity, and sales process.
Option A
~$8,500 / month
3-4 month ramp, extra data stack, founder management time, and turnover risk.
Option B
~$4,500 / month
Slow onboarding, reused templates, shared infrastructure, and weak incentive alignment.
ProductQuant Engine
From $870 / month
Live in 14 business days, tech stack included, low base retainer, performance fee, and a 90-day 3X ROI target guarantee.
If you built a real B2B SaaS product, your first customers probably came through your network. That works until the network is exhausted.
The next step is usually messy: a junior SDR, an expensive list, a generic agency, or founder-led posting with no connection to pipeline.
Outbound is not an art project. It is systems work: clean data, isolated infrastructure, and relevance to active buying triggers.
ProductQuant exists to remove that mess. We build the pipeline engine, run it, and agree on the qualified pipeline target before you commit.
When outbound is paired with founder authority, sales calls start with context instead of suspicion.
If you have product-market fit and a real ACV, we can map the reachable market and show you the math before you sign.
The ProductQuant Growth Leads
If we do not generate at least 3X your total program fees in qualified sales pipeline within 90 days, we continue running the outbound machine at zero cost until we do.
If technical infrastructure is not live and sending within 14 business days, you receive a full refund of your $1,000 setup fee.
Qualified pipeline is mutually defined during onboarding: ICP match, decision-maker title, budget authority, and verified attendance.
FAQ
Straight answers on scope, mechanics, and risk before you book a call.
A target account matching your ICP, a verified decision-maker, and an attended discovery call where an active problem or project is confirmed.
We need a 30-minute kickoff, calendar access for routing, one Slack or email thread for fast approvals, and a focused 15-minute weekly review. You keep the calls short while we operate the engine.
Cold outreach from your main domain risks your everyday business email. Secondary domains isolate risk and protect deliverability.
No. You need existing product-market fit, at least 5-10 paying customers, and an ACV above $3,000 or LTV above $10,000.
Typical cohorts generate 8-22 qualified attended discovery calls per month after warmup, depending on TAM, ACV, and segment quality.
Outbound is enough for transactional categories. Content matters more when ACV is high, trust is low, or the buyer researches the founder before accepting the demo.
ProductQuant growth operators write sequence angles, monitor replies, handle basic objections, and route warm buyers to your calendar.
You do, from day one. Domains are registered to your registrar account, lists and sequence copy live in your workspace, and everything transfers with you if we part ways.
The guarantee triggers automatically: the machine keeps running at zero program cost until the shortfall is recovered. No dispute process, no committee. The clause is in the agreement before you sign.
The program becomes month-to-month with 30 days notice. You keep domains, lists, templates, and infrastructure.
Next step
We will review your customer profile, map your reachable market, inspect deliverability risk, and show the outbound strategy for your category.