Clear targets. Clear terms.
Agree the scope before launch. Pay meeting fees only when qualified buyers attend.
What counts as a meeting?
A buyer meets the qualification criteria you approved, books through the program and attends. No-shows and out-of-ICP contacts never count or get billed.
Your 90-day target
Initial planning targets are 8 / 20 / 40 meetings on Foundation / Growth / Scale, with 90-day content and four-month outreach: one setup/warmup month plus three full sending months. The final target, qualification criteria and any remedy are agreed in writing before launch. Revenue and close rate are not guaranteed.
First-month content refund
The existing first-month refund promise applies to content and visibility work. If that first month does not deliver, tell us. You keep the work built.
For an upfront program, the first-month service amount is one third of the fixed program fee. For monthly payment, it is the first installment. Earned attendance fees and delivered, separately charged setup are excluded. Your signed proposal states the remaining-program and cancellation treatment before payment.
After the meeting
On Growth and Scale, the pre-call brief, the written follow-up draft and the proposal draft are part of the service and are covered by the first-month refund promise alongside content work. Attending the call, negotiating and closing are yours. Revenue is not guaranteed.
Your next program
At day 75, we review results and propose the next 90 days. Renewal needs your acceptance. The same running program has no repeat setup charge.