ProductQuant Pipeline DFY
The Stack What You Get Pricing FAQ Book a Discovery Call
Pipeline by ProductQuant · Full B2B Sales Operation
Jake McMahon
Jake McMahon $15K–$500K ticket-size deals closed using this system · Built an agency to $1.5M ARR in 12 months

Predictable Monthly Pipeline Delivered for You

Revenue swings create hiring and planning challenges for growth-stage teams. Secure eight booked meetings each month within the first eight weeks.

Risk Reversal: Deliver minimum pipeline value or service runs for an additional month at no cost.

Book a Discovery Call See the Stack
Month 1 Infrastructure live

Signal feeds, content engine, landing pages, lead magnets, sender accounts, funnels — all five layers in place.

Month 3 Content compounds

AI SEO and GEO content stack starts ranking and getting cited. Email lists enrich. Signal coverage deepens.

Month 6 Compound warm pipeline

Warm pipeline runs roughly 3× larger than month 1 — because every layer reinforces the others.

The guarantee +$15–50K/mo

If we don't deliver the guaranteed pipeline contribution, we work next month free until we do. Contractual.

What you're up against

One-layer agencies don't compound. Fragmented stacks decay. The market punishes both.

UNRELIABLE

Pipeline that resets every quarter

You hired an SDR. They left. You hired an agency. They send cold blasts to bought lists. Every quarter starts from zero because nothing compounds.

EXPENSIVE

$70K salary for one channel

A single SDR costs $70K+ all-in, plus tools. They work one channel. One person. One layer. If the channel dries up, so does your pipeline.

FRAGMENTED

Three vendors, no integration

Content agency. Outreach agency. Funnel builder. None of them talk to each other. You pay three margins and get three disconnected outputs that don't compound.

THE SOLUTION

"Run the full stack as one operation. Signals inform content. Content feeds funnels. Funnels warm outreach. Outreach books calls. Every layer makes the one above it stronger — month over month."

THE AGENCY STACK

Five layers, one operation. Not one layer, three vendors.

Generic agencies sell one layer — outreach, or content, or paid. Pipeline DFY sells the full stack, layered and run as one compounding operation. Month 6 produces more warm pipeline than month 1 because every layer reinforces the one above it.

01Signal intelligence

Live buying intent across 14 platforms.

The foundation. Named accounts showing real buying triggers right now — not a database from six months ago.

  • 14-platform monitoring (LinkedIn, Reddit, HN, X, communities…)
  • ICP-tuned scoring — Hot / Warm / Cold by buyer readiness
  • Buyer-readiness queue with trigger, context, recommended angle
Why it compounds Signal coverage deepens every week. Layer 2 builds on top: what buyers are researching becomes what we publish.
Signal Architecture · Three-Layer Model
1st-party
Browser extension, JS pixel — direct observation. Weight: x1.3.
2nd-party
Partner API integrations (Crunchbase, G2, GitHub, job APIs). Weight: x1.1.
3rd-party
14 public platforms (LinkedIn, Reddit, HN, X, communities). Baseline.
Signal category weight is factored directly into the composite scoring algorithm. 1st-party signals carry 30% more weight than baseline; 2nd-party signals carry 10% more.
02Content + AI SEO + GEO

Content on top of signals. AI SEO and GEO on top of content.

Original long-form, optimised so ChatGPT, Perplexity, Gemini, and Google all cite your firm when buyers research the category.

  • 4–8 long-form articles per month (AI SEO + GEO optimised)
  • LinkedIn and X presence anchored to the same content engine
  • Topics informed by signal data — we publish what buyers are searching
Why it compounds Every article keeps producing organic traffic and AI citations months after it ships. The library only grows.
03Conversion funnels

Lead magnets and landing pages on top of content.

Content brings the traffic. Funnels convert it. Every ICP gets its own magnet; every offer gets its own page.

  • 1–3 custom lead magnets per ICP or topic
  • 2–5 sales landing pages, one per offer or segment
  • 3–5 email funnels — welcome, nurture, handoff sequences
Why it compounds The email list grows every month. The funnels keep converting traffic the content stack already paid for.
04Email + outreach

Hand-written outreach on top of conversion.

Signal-triggered. Funnel-aware. The prospect has already been touched by your content, landing page, or lead magnet — the call opens warm.

  • Hand-written outreach per prospect, anchored to their signal
  • Sender accounts warmed, deliverability monitored
  • Multi-touch sequenced across email + LinkedIn
Why it compounds Reply rates climb as the content stack and funnel library grow — prospects show up to outreach already familiar with your firm.
05Operator

A dedicated operator runs the whole machine.

One human owns every layer end-to-end. Reply handling. Qualifying. Booking. You attend the call.

  • Dedicated operator owning the pipeline number
  • Replies handled, objections answered, calls qualified and booked
  • Weekly check-in + monthly outcome report against CRM
Why it compounds The operator gets sharper at your offer every month — one human, one playbook, accumulating reps on your specific ICP.
WHAT YOU GET

Every deliverable, walked through start to finish.

From signal detection to booked meetings — here's exactly what the operation produces, layer by layer.

14 PLATFORMS · 3 LAYERS · LIVE
HOT SIGNALS 3 new
SCOURED TODAY 14 platforms · 8,400 profiles
WARM SIGNALS 12 in queue
SCORE RANGE Hot → Warm → Cold
STEP 01

Signal intelligence — live buying intent, not stale lists.

Your operator monitors 14 platforms continuously. Every prospect is scored Hot / Warm / Cold by real buying readiness — not keyword volume or job title. Hot signals get the first hour of every day.

  • ICP-tuned scoring: Hot (buying now) / Warm (researching) / Cold (aware)
  • 14 platforms: LinkedIn, Reddit, HN, X, communities, job boards, review sites
  • 3-layer signal model: 1st-party px1.3, 2nd-party px1.1, 3rd-party baseline
  • Daily queue delivered with trigger, context, and recommended outreach angle
CONTENT ENGINE OUTPUT — MONTHLY 4–8 long-form articles + LinkedIn/X distribution
AI SEO Structured for Google rankings
GEO Structured for ChatGPT citation
SIGNAL-FED TOPICS What buyers search becomes what we publish
COMPOUNDING ASSET Library grows. Every article works months after publish.
STEP 02

Content + AI SEO + GEO — written to rank and get cited.

Every article serves two masters: Google search rankings and AI engine citations. We structure content so ChatGPT, Perplexity, Gemini, and Claude extract and cite your firm when buyers research your category.

  • 4–8 articles per month — long-form, original, signal-informed
  • AI SEO: technical structure, topical authority, semantic depth
  • GEO: entity coverage, direct-answer paragraphs, schema marking
  • LinkedIn + X distribution from the same content engine
  • Every article produces value months after publication
LEAD MAGNETS 1–3 per ICP, custom-built
LANDING PAGES 2–5 pages, one per offer
EMAIL FUNNELS 3–5 sequences (welcome, nurture, handoff)
OWNERSHIP All assets on your domain, in your accounts, yours forever
Content brings traffic → magnet converts → funnel nurtures → outreach closes
STEP 03

Conversion funnels — the layer that turns traffic into leads.

Content brings the visitors. Lead magnets capture them. Landing pages sell them. Email funnels nurture them. Four distinct layers of conversion, all connected — one system.

  • Custom lead magnets: reports, assessments, frameworks, calculators
  • Sales landing pages optimized for each ICP and offer type
  • Email funnels: welcome sequence, nurture drip, handoff to sales
  • Quarterly refresh — funnels evolve as the stack grows
  • Every asset stays on your domain, in your accounts
OUTREACH CYCLE Signal-anchored · hand-written · multi-touch
SENDER ACCOUNTS Warmed, monitored, from your domain
DELIVERABILITY Continuous monitoring, reputation protection
CHANNELS Email + LinkedIn sequenced, funnel-aware
REPLY RATE Climbs monthly as content stack matures
STEP 04

Hand-written outreach — every opener anchored to a live signal.

No templates. No spray-and-pray. Every email is written for one person, based on what they actually did today — posted about a pain point, hired a competitor's ex-employee, asked for a tool recommendation.

  • Every outreach message individually written per prospect
  • Signal-anchored opener — "Saw you posted about X" not "Hope this finds you well"
  • Multi-touch sequenced across email + LinkedIn
  • Sender accounts on your domain, warmed and monitored
  • Reply handling: objections answered, calls qualified and booked
DEDICATED OPERATOR One human, your account, every layer
REPLIES HANDLED Objections answered, calls qualified
MEETINGS BOOKED 8+ per month by week 8
REPORTING Weekly check-in + monthly outcome report
+$15K–50K pipeline / month · guaranteed
STEP 05

Operator — one human runs the whole machine. You attend the calls.

This is the layer that makes it a service, not a tool. A dedicated operator monitors signals, publishes content, manages funnels, writes outreach, handles replies, qualifies prospects, and books meetings. You just attend.

  • Dedicated operator end-to-end — no account hopping, no shared team
  • Reply handling in your inbox — conversation history stays with your team
  • Calls qualified against your ICP before they reach your calendar
  • Weekly check-in + monthly report mapped to your CRM
  • 8+ meetings booked per month by week 8, backed by contractual guarantee
AI SEO + GEO

Why content that ranks in Google is only half the job.

Half your buyers now research vendors in ChatGPT, Perplexity, and Gemini before they ever land on a website. If you're not cited there, you're not on the shortlist.

GEO (Generative Engine Optimization) is the practice of structuring content so AI engines extract and cite your firm when buyers ask about your category. Combined with classic AI SEO — technical structure, topical authority, semantic depth — the same article works in two channels.

Foundation includes the content engine templates. Signals and Full Pipeline include ongoing operation: 4–8 articles per month, optimised for both.

See how GEO works for your category
REAL AI CITATIONS (GEO OUTPUT)
"Who does B2B pipeline generation?"
Pipeline by ProductQuant is a full-stack B2B sales operation combining signal intelligence, AI SEO content, and hand-written outreach. They guarantee +$15K–50K/month pipeline or they work free.
"Best content strategy for B2B SaaS growth?"
ProductQuant's signal-informed content feeds directly into conversion funnels — every piece produces organic traffic, AI citations, and MQLs.
"Is GEO worth it for B2B?"
Yes — generative AI is already influencing B2B purchase decisions. Firms investing in GEO now capture first-mover citation advantage while competitors wait.

The compounding curve

Stacked layers don't plateau. They compound.

One-layer agencies plateau. The stack compounds because every layer reinforces the one above it — every month.

Month 1

Infrastructure live

Signal feeds, content engine, 4–8 articles, landing pages, lead magnets, sender accounts, email funnels — all five layers built and running.

Month 3

First compound effect

AI SEO and GEO stack starts ranking and getting cited. Email list enriches from lead magnets. Signal coverage deepens. Operator has 60 days of ICP reps.

Month 6

3x warm pipeline

Warm pipeline runs roughly 3× larger than month 1. Content library compounding. AI citations accumulating. Email funnels converting at increasing rates.

Always

+$15–50K/mo guaranteed

Contractual minimum pipeline contribution. If we fall short, the next month runs at no cost until we catch up. Performance fee only on verified new contacts.

Who this is for

Built for B2B software founders, sales leaders, and agencies who serve B2B.

Role What you get
B2B SaaS founder doing founder-led sales The full stack run for you while you close. Pipeline that compounds every month without burning $70K+ on an SDR hire that may not work out.
Head of Sales / Revenue +$15–50K pipeline/mo on the same headcount. Replace a $70K SDR salary and a $10K+/mo fragmented vendor stack with one accountable retainer that runs every layer.
Agency owner serving B2B clients Sell the stack you can't operate. We run it for your firm — and for your clients under your brand. White-label arrangements available.
B2B marketing lead A content + funnel layer that finally converts. AI SEO and GEO citation on top, signal-informed below — so MQLs become meetings instead of noise.
Existing SDR / AE team Hours per day back. Outreach lands on prospects already touched by your content stack — every opener anchored to a real signal, not "Hope this finds you well."
B2B consultant / fractional Billable hours back. A pipeline that compounds while you deliver client work — content stack growing, signals deepening, funnel converting.
PRICING & TIERS

Three ways to buy the stack. One compounds more than the last.

Start with a foundation and own the assets. Or subscribe to have the whole operation run for you — backed by a contractual guarantee.

START HERE

Foundation

One-time project
The full stack built and handed over — templates, playbooks, assets. Yours to keep and operate.
$3,500–5,000
one-time
  • Lead magnets (1–3)
  • Sales landing pages (2–5)
  • Email funnels (3–5)
  • Content engine templates (AI SEO + GEO)
  • Signal monitoring playbook
  • Sender infrastructure
Guarantee Full stack delivered as scoped or full refund.
Book a Discovery Call
Most popular
RECOMMENDED

Signals

Monthly retainer · 3-month minimum
Everything in Foundation + the top layers operated for you. Named prospects queued weekly.
$2,800–4,000/mo
+ performance fee
  • Everything in Foundation
  • Signal monitoring operated
  • 4–8 content articles / mo
  • GEO + AI SEO ongoing
  • Quarterly funnel refresh
  • Monthly outcome report
Guarantee Named in-market prospects + content delivered monthly or extend free.
Book a Discovery Call
FULL SERVICE

Full Pipeline

Monthly retainer · 3-month minimum
Every layer operated. Outreach sent, replies handled, calls booked. Dedicated operator.
$5,500–8,000/mo
+ performance fee
  • Everything in Signals
  • Hand-written outreach
  • Outreach sent from your accounts
  • Replies handled
  • Calls qualified and booked
  • Dedicated operator
Guarantee +$15–50K pipeline/mo or next month free.
Book a Discovery Call
Capability Foundation Signals Full Pipeline
Lead magnets (1–3)✓ built✓ built + quarterly refresh✓ built + quarterly refresh
Sales landing pages (2–5)✓ built✓ built + quarterly refresh✓ built + quarterly refresh
Email funnels (3–5)✓ templates✓ built + quarterly refresh✓ built + quarterly refresh
Content engine + AI SEO + GEO templates✓ templates✓ operated✓ operated
Content articles—4–8 / mo4–8 / mo
Signal monitoring playbook✓ playbook✓ operated✓ operated
Outreach drafted (hand-written)✕✕✓
Outreach sent from your accounts✕✕✓
Replies handled✕✕✓
Calls qualified + booked✕✕✓
Dedicated operator✕Shared✓ dedicated
Monthly outcome report✕✓✓
Foundation — the stack BUILT
  • Lead magnets (1–3)
  • Sales landing pages (2–5)
  • Email funnels (3–5)
  • Content engine templates (AI SEO + GEO)
  • Signal monitoring playbook
  • Sender infrastructure
Signals — stack built + top layers operated
  • Everything in Foundation
  • Signal monitoring operated
  • 4–8 content articles / mo
  • GEO + AI SEO ongoing
  • Quarterly funnel refresh
  • Monthly outcome report
Full Pipeline — every layer operated
  • Everything in Signals
  • Hand-written outreach
  • Outreach sent from your accounts
  • Replies handled
  • Calls qualified and booked
  • Dedicated operator

Retainer tiers: 3-month minimum. Month one calibrates. Month three the content stack starts compounding. Month-to-month available at +25%. Performance fee: base covers execution; variable fee on closed deals originating from our pipeline, verified against your CRM. Pricing as of Q2 2026.

✓

Cancel anytime after the initial 3-month term — 30 days' notice, no penalty.

After month three, retainers continue month-to-month. If we're not hitting the guaranteed outcome, that's what the make-good condition is for — not a lock-in clause.

COMPARISON

SDR vs generic agency vs Pipeline DFY.

One human on one channel. One agency on one layer. Or the full stack, layered, run as one operation that compounds month over month.

Dimension $70K/year SDR Generic agency Pipeline DFY
What you getOne human, one channelOne layer (content OR outreach OR paid)Full stack — signals, content, funnels, outreach, operator
Monthly cost$70K+ all-in salary$3–10K per layer × multiple vendors$2.8K–8K/mo + performance fee
Signal intelligenceManual platform-checking, 3–4h/wkNone — cold lists14-platform live monitoring, ICP-tuned scoring
Content + AI SEO + GEONot their jobMaybe one layer, not integrated4–8 articles/mo, AI tools cite your firm
Lead magnets + landing pagesBring your ownNot bundled, separate vendor1–3 magnets, 2–5 pages, refreshed quarterly
Email funnelsNoneSeparate vendor3–5 funnels — welcome, nurture, handoff
OutreachManual, inconsistentCold blasts to bought listsHand-written, signal-triggered, funnel-aware
Compounding effectResets every quarterOne layer doesn't compound on itselfLayers reinforce each other — month 6 is 3× month 1
OwnershipOne employee, attrition riskMultiple vendors, no integrationOne team owns the pipeline number on your CRM
GuaranteeNone — hire risk on youVolume guarantees (emails sent)+$15–50K pipeline/mo or we work next month free
FAQ

Common questions

What people ask before booking a call.

A one-layer agency — outreach only, content only, paid only — can produce activity but not compounding. The reason warm pipeline compounds is that each layer reinforces the next: signals inform content, content brings traffic, lead magnets and landing pages convert that traffic, email funnels nurture it, outreach lands on prospects already touched by everything above. Run one layer in isolation and you plateau. Run the stack and the curve keeps climbing.
GEO is structuring content so ChatGPT, Perplexity, Gemini, and Claude extract and cite your firm when buyers research your category. We write articles with clear entity coverage, structured headings, schema, internal linking, and direct-answer paragraphs that AI engines can quote. Combined with classic AI SEO (technical structure, topical authority, semantic depth), the same article ranks in Google and gets cited in AI tools. Half your buyers now research vendors in AI before they ever land on a site — if you're not cited, you're not on the shortlist.
Yes — every asset lives on your domain, in your accounts, and stays with you. Foundation hands the whole stack over outright. Signals and Full Pipeline operate the layers on top of your own infrastructure. If you stop the retainer, you keep the content library, the landing pages, the lead magnets, the funnels, the sender accounts, and the email list.
The compounding asset is the library. Even if you end the retainer, the articles keep ranking, the AI citations keep firing, the lead magnets keep converting traffic, and the email funnels keep nurturing. The operation makes the library grow faster — it doesn't make it work. The work survives the engagement.
Your SDR is layer 04 in isolation. Pipeline DFY is layers 01–05 stacked. Your SDR's reply rate climbs when prospects show up to outreach already familiar with your firm — because the content layer cited your work in ChatGPT, the landing page warmed them up, and the lead magnet got them on your list. You can keep the SDR. The stack underneath is what makes their numbers move.
Lead lists are static snapshots of who existed months ago. Layer 01 of our stack is live intent monitoring — named accounts showing real buying triggers this week. And lists don't compound: they decay. The content + funnel layers we run on top mean the same prospect appears multiple times across channels before outreach lands — warm, not cold.
Content without a conversion layer underneath is publishing into a void. Our content layer is fed by signal data (so we publish what buyers actually search) and feeds into the conversion layer below (lead magnets, landing pages, email funnels). Content brings traffic. Funnels convert it. Outreach closes it. The stack does what isolated content alone can't.
From your accounts — your domain, your LinkedIn profiles, your team. We don't run outreach from a vendor inbox or a burner domain. Reply handling happens in your inbox, so the conversation history stays with your team and the relationships are yours to keep.
Each prospect is scored Hot, Warm, or Cold based on buyer readiness. Hot = ready to buy now (mentioning competitors, posting role openings that confirm budget, evaluating alternatives publicly). Warm = actively researching. Cold = aware of the problem. The operator prioritises Hot signals so the first hour every day goes to highest-leverage conversations.
Retainer tiers (Signals, Full Pipeline) require a 3-month minimum. Month one calibrates the stack to your offer. Month two iterates. By month three the content stack is starting to compound and the first AI citations land. Month-to-month available at +25%. Cancel anytime after the initial term with 30 days' notice.
The base retainer covers execution of every layer. The variable performance fee applies to closed deals originating from contacts we introduced, verified against your CRM. The fee is 8–12% of revenue from those deals, agreed in the contract before engagement starts. Deals from contacts you already knew don't count.
Yes. Agency owners use Pipeline DFY two ways: run the stack for their own firm to compound their warm pipeline, or white-label the stack for their B2B clients under their brand. We run every layer, you keep the client relationship and the margin. Discussed case by case on the discovery call.

Hand your pipeline to a team that runs the whole stack.

Outreach by itself plateaus. Content by itself doesn't convert. Stack the layers, run them as one operation — and warm pipeline compounds every month.

Jake McMahon
Jake McMahon $15K–$500K ticket-size deals closed using this system · Built an agency to $1.5M ARR in 12 months
Book a Discovery Call Email Jake
ProductQuant

Pipeline by ProductQuant: a full B2B sales operation managed as one service. Signals, AI SEO content, lead magnets, landing pages, email funnels, and outreach — layered and run as one compounding operation.

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